GMC U.S. Sales Surge 29 Percent in January

GMC
The award-winning 2015 GMC Canyon midsize pickup – which launched last fall – saw its best January in 10 years, and is bringing new buyers into GMC showrooms. © General Motors
The award-winning 2015 GMC Canyon midsize pickup – which launched last fall – saw its best January in 10 years, and is bringing new buyers into GMC showrooms. © General Motors

(this article was originally published on gmc.com)

New, award-winning Canyon had best January in 10 years; Sierra up 14 percent

DETROIT – GMC sold 35,671 trucks, vans and sport-utility vehicles in the U.S. last month, posting its best January sales since 2004. Every GMC, crossover and SUV saw sales increases; and total Sierra full-size truck sales rose 14 percent.

“Our GMC customers are confident in our showroom of premium trucks, crossovers and SUVs,” said Duncan Aldred, U.S. vice president of GMC Marketing. “We continue to be pleased with consumer response to the new Canyon midsize pickup, which bolsters our truck leadership and is bringing new buyers to GMC.

“Twelve months of year-over-year retail sales gains are a very strong indicator of the premium GMC attributes our customers continue to seek.”

In fact, in survey after survey, customers cite exterior styling, overall quality, ample seating capacity, premium amenities and positive previous GMC ownership experiences as their reasons for purchasing a GMC. In January, GMC’s top-of-the-line Denali trim represented 22 percent of total GMC sales and more than half of Yukon and Yukon XL models.

Here’s a model-by-model look at GMC U.S. sales in January:

Canyon:

  • Best January sales in 10 years following its launch last fall
  • Autoweek’s 2015 Best of the Best truck

Terrain:

  • Best January ever
  • Total sales up 25 percent
  • Highest rate of conquest buyers within GMC, at nearly 47 percent

Acadia:

  • Total sales up 8 percent
  • Best January since 2008

Yukon and Yukon XL

  • Best January since 2008
  • Yukon total sales up 106 percent; Yukon XL total sales up 127 percent
  • 12 months of year-over-year sales gains for Yukon; 11 months for Yukon XL

Sierra

  • Total sales up 14 percent year-over-year
  • Seventy-one percent of buyers chose Crew Cab

Read the full article on gmc.com.

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